Tourism in northern Thailand decimated: Worst in ten years say hoteliers

Tourism in northern Thailand decimated: Worst in ten years say hoteliers

 

1pm.jpg

File Photo//Wikipedia

 

Hoteliers in Chiang Mai are saying that tourism in the north of Thailand is now in its worst place in ten years. 

 

Booking for the next few months are 40% down on last year as Chinese and Middle Eastern customers reject Thailand for their holidays or simply stay home.

 

But the Tourism Authority of Thailand persist in putting a brave face on the gloom - they have come up with a "Green Card" that gives discounts and they predict a 10% RISE in Thai tourism. 

 

Thai media reported La-iat Bungsrithong of the Northern Thai Hoteliers Association as saying that normally in the rainy season bookings would be at 70 to 80% of capacity. 

 

But this year it is at 40%. Some 30% less Chinese people are showing up in Chiang Mai, she said. This is the worst it has been in the north in ten years.

 

Both small and large size hotels were struggling to stay afloat with a price war being waged to attract what tourists there are - rooms are being offered at 30-40% less than normal, she said. 

 

As an example of a high end 5 star price cut she cited the Rati Lanna Riverside Spa Resort as offering rooms for 6,000 baht reduced from 10,000 baht. 

 

On the plus side there were no signs of layoffs of staff - yet. 

 

Oversupply was a factor in the downturn, she said, with an extra 10,000 rooms added over the last few years. Now there are just not the tourists to fill them and give investors a return. 

 

Marketing manager at the Chiang Mai Orchid Hotel Watcharaporn Jongphaophan confirmed the bad news saying that bookings were 30% down and that rooms previously priced at 1,400 baht were now offered for 900 baht. 

 

There is also a group tour package for 9 rooms for 8,888 baht, she said. 

 

Meanwhile the TAT in the north have come up with a plan called the "Chiang Mai Green Card" (this refers to this part of the low season being called the 'green season' in the trade).

 

Available online the Green Card promises lots of discounts at participating establishments. Phakkanan Winitchai claimed that this initiative would boost tourism by 6.02% among Thais. 

 

And she said that spending would be up 10%. 

 

Vietjet were participating giving tourists 200 baht off - for the first 1,000 to apply. 

 

TAT optimism is likely to be seen as clutching at straws by an industry growing increasingly apart from the claims made by the tourism authority, notes Thaivisa. 

 

Hoteliers all over Thailand have been saying that the situation is dire in recent weeks. Stories of doom and gloom about tourism going down the pan in Pattaya and Phuket have been all over the media.

 

But the TAT and the Thai Ministry for Tourism and Sports continue to paint a rosier picture than what businesses - and ordinary tourists - are experiencing on the ground. 

 

 

thai+visa_news.jpg

-- © Copyright Thai Visa News 2019-07-24
Follow Thaivisa on LINE for breaking Thailand news and visa info

 

latest news from Chiang Mai

Post of “half” vocational school student seeking job training goes viralBy The Nation  A Facebook post by a young vocational school student, who calls himself a “halved body”, seeking job training in Chiang Mai has gone viral and earned him a lot of moral support. The student, whose Facebook...

READ MORE...

Chiang Mai university becomes first Asean nation to grow own breed of cannabisBy The Nation  The Maejo University in Chiang Mai province has been successful in developing the first industrial grade Thai-breed medical cannabis, making Thailand the first country in Asean to develop its own breed of...

READ MORE...

Cannabis oil couple arrested after death of leukemia patient Caption: Ganja oil caused death! Police in Chiang Mai armed with an arrest warrant detained a husband and wife for the illegal production and distribution of cannabis oil online. Cash in the sum of 3.4 million baht was found at their...

READ MORE...

Thai man grew ganja on his US buddy's property in Chiang Mai Image: Workpoint News A large amount of cannabis plants grown for their oil have been found on a property owned by a US man in Chiang Mai. A Thai man said the American was his friend and he had asked him if he could grow the weed...

READ MORE...
sponsors